NRL Touch Football logo unveiled

first_imgBy BEN HARRIS You can keep up-to-date with all of the latest news and information from the 2014 X-Blades National Touch League in the following MediaFacebook – – (be sure to use the hashtag #NTL2014)Instagram – – LinksNRL Touch Football logo It’s smart, it’s classy and it’s Australian. It’s the NRL Touch Football logo.On day one of the 2014 X-Blades National Touch League, Touch Football Australia CEO Colm Maguire and NRL CEO David Smith unveiled the logo of NRL Touch Football.NRL Touch Football is the brand born out of the strategic alliance between Touch Football Australia and the NRL.The new NRL Touch Football brand was displayed on the NTL main field and features the logos of both sports.The brand will be used to back the combined recruitment strategies through which also includes a touch football section and will feature in a targeted television commercial to be launched later this year.Maguire said it was an important day for touch football and the partnership between the two sports.“The NRL Touch Football brand is meant to signify the joining together of two very, very strong sports and how we will take these sports together over the future,” Maguire said.“It is exciting for us and it also coincides with some branding within the NRL website, the playnrl website and very soon to be through social media and an advertising campaign done specifically for touch football by the NRL featuring [Australian open men’s captain] Steve Roberts.“It is a significant investment by the NRL and a show of faith in the system and the opportunities that we offer.”Smith said the logo signifies the partnership between the two codes and the goal of making it the largest sporting community in Australia.“We have over 1.1 million player participants from this point forward who are playing under the NRL Touch Football and NRL brands. It is about growth,” Smith said.last_img