Australia loses FIFA bid industry says keep trying

first_imgSource = e-Travel Blackboard: N.J Despite Australia losing the bid to host FIFA 2022, the Australian Tourism Export Council (ATEC) has urged the Football Federation to not give up and to boost its efforts for the next round. Australia received only 22 votes in the first round of results out of Zurich earlier this week but the Australian tourism industry were not discouraged, saying sporting events are key to increasing interest from international visitors, the Sydney Morning Herald reported.ATEC managing director Matt Hingerty said hosting the FIFA World Cup could secure Australia’s future as a tourist destination. “The World Cup is a fantastic event for youth, especially backpackers and one of the reasons that market has been down in Australia this year is because of the World Cup in South Africa,” he said. “Probably one of the less-understood benefits of an event like this is that it gives young people a reason to visit you for the first time and if they have a good time, hopefully they’ll keep coming back.”While Mr Hingerty considers the future benefits to Australia, Tourism and Transport Forum boss Christopher Brown said the World Cup would also increase Australian jobs. “Major events such as the World Cup are key drivers of international visitors and the creation of news employment opportunities,” Mr Brown said, according to the newspaper. Mr Hingerty said the Football Federation Australia should to continue trying until it succeeds.“The industry’s disappointed, but the lesson of the 2000 Olympics was if at first you don’t succeed, try, try again,” he said. last_img